Leadpages Review, Rating & Detailed Guide 2022 – Is It Worth?

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Leadpages Reviews

If you are looking to improve your internet marketing business by generating leads and making more sales, you must have searched for the best landing page solution builders in the market.

And if you are still at the crossroad of getting the best tool, Leadpages is just one of them and it offers powerful features and functionality that can help you run a successful online business.

LeadPages is focused on helping you design and create stunning landing pages and websites, driving more traffic and converting more leads into subscriptions and sales.

But are Leadpages for you? Does it fit your business needs?

So, if you are a marketer and want to improve your business online, this Leadpages Review - The Complete Guide To Grow Your Business is for you. 

What is Leadpages

Leadpages is among the best landing page builder solutions that enable you to design and publish web pages, generate leads and convert your visitors into recurring customers.

Leadpages Logo Purple

Leadpages provides 4 primary products, including Website, Landing Pages, Pop-Ups and Alert Bars

The platform helps you to improve your marketing campaigns by providing powerful marketing solutions that you can integrate to your business.

With this platform, every page you publish is designed to be fully optimized to collect more leads and close more sales and you don't even need any tech skills to operate it.

Leadpages also enables you to display alert bars, popups and opt-in messages across websites, landing pages and mobile text messages & emails.

Leadpages key features include;

  • Lead pages for landing pages.
  • Lead boxes for two-step opt-in forms.
  • Lead digits for text to subscribe.
  • Lead links for click to subscribe.

What Can Leadpages Do?

Quickly, Leadpages enables you to design & build websites and landing pages that you can publish and host and publish for you on a custom domain. 

The platform also allows you to include other conversion-focused content, such as pop-ups and alert bars to your website.

You will be able to connect with your audience, collect leads as well as making sales.

what Leadpages can do

Other things that Leadpages can do includes;

Quickly build websites, landing pages, pop-ups, alert bars, and beyond.

  1. Host live webinar events.
  2. Host videos for your online courses.
  3. Create opt-in boxes within blog posts.
  4. Create landing page opt-in forms.
  5. Build high-converting sales pages for your products.
  6. Collect email subscribers through text messaging and emails.

Is Leadpages Right For Me?

Absolutely yes!

Using Leadpages to create landing pages & websites is a do-it-yourself experience, and you don’t even need any coding skills.

Leadpages Is Right For You If;

Leadpages Is Not Right For You If;

  • You are a small to medium-size business looking to improve sales and generate leads.
  • You are a self-employed freelancer, eCommerce business person, art & music, or an online coach.
  • Looking for an affordable landing page builder.
  • You are a large enterprise.
  • You are looking for an all one marketing platform.
  • You want an inclusive email marketing platform that you use to send emails.
  • Running a more paid campaign and looking for personalized user experience to improve conversion.

Leadpages Features - Detailed Look Inside

Let’s take a look at each of Leadpages tools and features in more detail.

Leadpages landing page software

Website & Landing Page Builder

Leadpages offers a drag-and-drop builder functionality. This means you don’t need even a single line of coding in order to design and create stunning and professional web and landing pages.

Leadpages landing page builder

However, Leadpages also offers HTML and CSS options in case you want to code and  customize pages and your website from scratch.

With this simple to use builder, you can design any kind of landing pages, including;

  • Opt-ins
  • Downloads
  • Video pages
  • Squeeze pages
  • Special promotions
  • Sales or donations
  • Checkout and payment pages
  • Thank yous and confirmations.

Drag and Drop Editor 

Leadpages Drag and Drop Editor

Leadpages editor comes with drag and drop functionality, which offers an intuitive experience.

The drag and drop builder includes powerful tools such as;

  • Widgets to enable you to insert elements such as a new opt-in form, button, etc.
  • Page Styles to help you choose fonts, background images and many more.
  • Page Layout allows you to build the foundational grid layout for your landing page using columns & rows. 
  • Page Tracking tools to allow you track your performance.

With this tool, you don’t even need to be a coding expert in designing clean and professional web pages. All you need is to dag elements and drop them where you want.

However, if you want to try your coding skills, Leadpages also offers HTML and CSS to enable you to customize pages to the design you want.

The feature is a fully customizable landing page builder with a library of widgets where you can design any kind of page, including Opt-ins, Checkout and payment pages, Thank you & confirmations, Sales or donations, Video pages, Downloads, Special promotions, Squeeze pages and many more.

Pop-Ups Forms

Leadpages pop ups

Leadpages offers both full-page and windows popups features that are essential in prompting your visitors with a call to action (CTA) that grabs their attention.

This feature is easy to set up on any landing page or web page, and you can design them to appear depending on visitors actions on your website or page such as;

  • Scrolling the website exiting your page 
  • Clicking on certain buttons, hyperlinks or page elements.
  • Visiting a certain number of web pages on the site.
  • Spending a certain amount of time on one the web page.
  • Exiting the website 

Alert Bars

Leadpages alert bars

Alert bars are Leadpages unique features that also have triggers, so they can appear on a web page and catch your visitor’s attention. 

And just like pop-ups, this feature can help you increase your conversion rate to a higher percentage.

130+ Free Templates & Marketplace for Premium Templates 

Leadpages templates

You don’t have to start building your landing page from scratch. 

What you need to do with Leadpages solution is to choose from 200+ high-converting ready-made free templates, edit the text and publish within minutes.

Leadpages offers a number of templates for various campaign types such as Webinar, eBook, Opt-in, Lead capture, Newsletter, etc.

And if you don’t find a design that fits your business from the free templates, Leadpages also allows you to purchase from their premium templates library for a small fee.

Analytics & Optimization

Essential data can help you to make better business decisions based on available stats.

Leadpages offers you robust analytics tools for optimizing your marketing campaigns.

These tools include;

  • A/B testing: Leadpages enables you to test pages side by side and against each other and choose the one that will perform best.
  • Page Performance Tracking:  Leadpages help you collect conversion data to see which version of your landing pages is more effective at driving your visitors to action.
  • An intuitive dashboard for viewing real-time analytics.

Besides, you can also integrate your Leadpages platform with Facebook Pixel and Google Analytics.

Forms & Leadboxes 

Leadboxes are custom designed pop-up opt-in forms that include a CTA.

These tools help you automatically display your visitors’ behavior and direct them exactly where you want them to go.


Leadlinks are special links that you can include in a broadcast email.

These links help you to direct your existing subscribers to sign up for an offer (such as a webinar or sublist), just in one click. 

When they click on the link, they automatically sign up (converts) without much further action.

Therefore, the primary objection of Leadpages Leadlink is to make it easier for your business to increase conversion rate. 


Leaddigits is a Leadpages unique feature that allows your leads to opt into your webinar events or email subscription via their mobile phones through automated text messages.

This will help you to capture emails of your audience via a text message.

Therefore, if you are into SMS marketing, you will love working with this tool.


Leadpages integrations

Leadpages allows you to easily connect to your favorite email marketing, CRM or any of your favorite platforms and other services to create the greatest digital marketing solution that will save you and your team time.

The platform integrates with;

  • Website platforms
  • Webinar programs
  • CRMs
  • Payment apps
  • Video apps
  • eCommerce tools
  • Social media tools
  • Scheduling software
  • Data analytics 
  • Customer support
  • Image libraries
  • Live chat functions
  • Email Marketing automation

Leadpages Pricing

How much does Leadpages cost? They have 3 plans as follow;

  • Leadpages Standard Plan costs $27/m billed annually, or $37/m billed monthly. Includes 1 site. This package is suitable, especially if you have just started with your digital marketing and want to avoid a large monthly expense.
  • Leadpages Pro Plan costs $59/m billed annually, or $79/m billed monthly. It offers 3 sites. Suitable for both new and small businesses.
  • Leadpages Advanced Plan costs $239/m billed annually, or $321/m billed monthly. It gives up to 50 sites and 101 calls, making it suitable, especially if you have a large business. So, if you want to accept payments directly on your landing page and need SMS text campaigns to support them, this plan is a perfect choice.

ALL these 3 packages include the following features;

  • The drag-and-drop site builder.
  • An unlimited number of landing pages, leads, website traffic, unique visitors, pop-ups and alert bars.
  • Custom domain.
  • Notifications for lead generations.
  • Lead magnet delivery.
  • Real-time analytics.
  • Standard integrations.
  • Optimizable SEO settings.

Leadpages also offers a 14 Day Free Trial on all of its plans, irrespective of your payment option.

The yearly payment option comes with a huge discount too. For instance, you will save;

  • Leadpages Standard Plan: Save $120/year
  • Leadpages Pro Plan: Save $240/year
  • Leadpages Advanced Plan: Save $984/year

Besides, according to the Leadpages refund policy, they provide a 30-day money-back guarantee, and you can cancel your subscription at any time.

In a nutshell;

From the features and functionality above, it's now clear that the primary focus of Leadpages solution is to help capture leads, and they are good at that.

It will also help you grow your email list faster and convert more leads into recurring customers. So whether you want to create an online presence, generate more leads, or increase our online business, Leadpages offers you all of the features you need.

Leadpages Testimonials & Success Stories

“I highly recommend Leadpages. As someone who has worked on a few websites but is not a professional by any means, Leadpages helps my sites look like I paid a lot of money to have them done!

Shannon Martin

“Hey @Leadpages

Your customer support team is the best. Thanks for all the personal care that you guys give your customers!”

Ryan Coatney @_coat

Leadpages Pros & Cons


  • Leadpages offers tons of high-quality customized templates for a range of projects.
  • Leadpages is easy to use.
  • Leadpages offers built-in split testing & conversion reporting tools.
  • It's affordable compared to some of its alternatives.
  • Leadpages allows you to sell products directly from your pages.
  • No Traffic or number of page limitations.


  • The Leadpages landing page builder doesn’t offer you as much creative freedom & optimizable options as an alternative tool such as Unbounce.
  • Not all essential features are available on all plans compared to alternative platforms like Kartra.
  • Leadpages is a single purpose landing page & website builder tool only.
  • First 2 plans are affordable and the top plan is really very costly compared to the feature.

Leadpages Alternatives & Comparison

Leadpages offers an amazing experience with its affordable pricing, powerful features and a wide range of stunning landing page templates (both free and premium) to choose from.

This generally puts this platform far better than most of the other players in the market.

However, other Leadpages alternatives provide the most advanced, powerful features and better pricing that you might need to consider.

These include;

1. Unbounce

Leadpages is much more affordable than Unbounce.

However, Unbounce offers you unlimited A/B testing on all their platforms and powered with AI based “Smart Traffic” for auto optimization.

Unbounce also comes with a powerful page builder, making it fast and easy to build quality landing pages. 

So, if you want a platform that includes powerful features and functionality that will help you create high-converting landing pages, then Unbounce is for you.

2. Kartra

If your goal is to look for the best all in one digital marketing platform that can fit any size of your business, I highly recommend Kartra.

Kartra is the #1 tool and it offers all the features you need for any type of online business.

Besides helping you create high-converting landing pages and sales funnels, Kartra also includes unique and powerful features like next-gen email automations, helpdesk and scheduling tools. You will also be able to sell products online through its eCommerce platform.

While it includes all the marketing features under one platform, Kartra also allows seamless integration with other service providers.

It is the most affordable all in one platform.

3. GrooveFunnels

Both GrooveFunnels and Leadpages are great tools. However, GrooveFunnes comes with lots of functionalities compared to Leadpages.

GrooveFunnels would be a perfect choice, especially if you are looking for a robust marketing tool that offers a lifetime Free plan. Currently, GrooveFunnels is giving a lifetime offer, So if you secure your package right now, you will never have to pay monthly.

4. ClickFunnels

ClickFunnels is another excellent online marketing solution that can help you do everything you can do with Leadpages and many more.

With ClickFunnels solution, you can create stunning landing pages that are conversion-oriented and the popup opt-in boxes.

And if you buy ClickFunnels Pro Package, you can replace your email service providers with the ClickFunnels Follow-Up Funnels. 

Therefore, choose Leadpages if you want a tool that is easy to use, or goes with ClickFunnels if you want a powerful tool and doesn’t mind taking a little bit of time learning its features and more cost.

Is Leadpages Worth Your Investment?

Definitely YES!

Leadpages is 100% worth the price.

The platform is a great digital marketing solution, especially if you want to create websites, landing pages, special giveaways, regular promotions & sales pages that convert and tremendously grow your email list.

Other Leadpages benefits include;

  • User-friendly: Leadpages is extremely easy to use. It offers a modern drag and drop editor with an intuitive widget system, where you don’t need any coding experience to build killer landing pages.
  • Saves time: Because it is much easier to create a landing page with Leadpages drag and drop builder.
  • Large Library of Beautiful and Customizable Templates: Leadpages offers a wide range of templates for nearly every function and most business niches.
  • Tons of Features: Leadpages comes with a lot of features and without complexity.
  • Robust Conversion tools: Leadpages will help you create pop-ups and alert boxes that you can add to your website (including WordPress) to generate more leads.
  • Integrations options: Leadpages integrates with other 3rd party platforms such as payment systems, email marketing tools and social media advertising platforms.
  • Split testing: Leadpages allow you A/B split testing to find the winner.

Leadpages is a very popular & good landing & website builder tool but if you are looking for the really best one then Unbounce for specialized landing page & Kartra as an all in one tool is what I recommend to check out before you sign up for Leadpages.

Want to know more about Leadpages, Checkout FAQs

Q. What differentiates Leadpages & ClickFunnels?

Leadpages is more affordable than ClickFunnels. It's an ideal platform if you want to create websites & landing pages. On the other hand, ClickFunnels is a comprehensive solution for creating quality and high-converting landing and sales funnels.

Q. Can Leadpages replace my website?

Definitely yes. You can use Leadpages as a supplement to your current website or can replace it if you want. Its drag and drop builder and customizable templates help you quickly launch your website and scale your business.

Q. Will I have to pay for Leadpages features once I become a Leadpages subscriber?

Your Leadpages package comes with unlimited access to tons of free templates and all the features included in the package you choose. Leadpages also gives you a chance to expand your account with paid add-ons, premium template and educational programs. However, this is up to you if you want those extra features.

Q. When is the right time to consider integrating Leadpages into my online business?

Once you purchase your Leadpages account, you will start benefiting from its services immediately. Therefore, if you have a product to promote and you are looking for a platform with robust landing pages and conversion tools to help you get started growing your business online, Leadpages can be the best option for you.

Q. Does Leadpages offer Knowledge-based support?

Yes, Leadpages offers a wide range of wealthy resources to help you get started and fully benefit from Leadpages. These include;

  • Leadpages Knowledge Base for detailed step-by-step guides
  • Leadpages Blog for marketing advice
  • Leadpages Podcast to learn from other entrepreneurs
  • Exclusive Facebook group for real-time feedback & support

Q. Can I publish my content on the Leadpages server?

Yes, whether you want to host your websites, landing pages, pop-ups, or alert bars, Leadpages enables you to easily publish them on your existing website or build your entire web presence using your free Leadpages domain.

Q. Can I connect my own domain?

Absolutely. Every page you publish within Leadpages is automatically hosted on Leadpages servers. And, if you own a domain, you can easily connect your domain to your Leadpages account and publish to that domain.

Q. What do I get with Leadpages Free Trial?

Leadpages Free Trial offers unlimited access to all the features and tools associated with the Leadpages package you choose, including unlimited publishing, leads & traffic for 14 days.

Q. What happens when my 14 days trial ends?

After you complete your 14 days of Free trial, you can choose to be Leadpages paid subscriber to the plan that you choose during your free trial.

Q. Can I cancel my trial before it ends?

Yes. You just need to go to your account settings and click “Billing,” then “Cancel Subscription.”


Leadpages is a great tool to consider integrating into your business.

If you want to create professional landing pages and grow your email list faster and convert more leads into customers, this platform can be an excellent choice for you.

Its primary target is small businesses, bloggers and many more who don’t have time for technical issues.

So, if you are still wondering whether Leadpages can fit your business or not, you can get started with Leadpages 14 Days Free Trial now and experience yourself.

However, if you want the best all in one platform. In that case, Kartra is my #1 recommended solution. As it offers all the essential features and tools you need to launch and manage a successful online business. It also provides value on all its packages and can fit any size and type of your business.

If you don’t want to be paying monthly for your account yet, you can still create high-converting landing pages and sales funnels. The GrooveFunnels can be a perfect choice since it’s currently on offer, with a lifetime pricing option.

And if you are looking for an exclusive stand alone best landing page builder tool only then Unbounce is the best option to get started.

I hope this in-depth Leadpages review helps you to understand the features, advantages & limitations about tools and when to choose the tool before you plan to get started.

Bhargav Bavarva is a digital marketing consultant & affiliate marketing expert. He helps local, small & SaaS businesses to get consistent and predictable leads. He also guides people like you to find the right software tools by extensive review, comparison and personal recommendation to make informed decisions and earn more money!

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