Wishpond Review 2022: A Single Platform to Grow Your Business?

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Wishpond Reviews

Hey! Are you looking for detailed information about the Wishpond review? 

Great! you’re at the right place!

Do you want marketing software that helps you to gain better insight about your audience and how your audience interacts with your brand online? Do you want a marketing tool designed to quickly and easily scale your business?

Let us see whether Wishpond can be a good marketing software tool for you or not? 

Here in this Wishpond in-depth review, I’ll provide you with extensive research on Wishpond’s features, benefits, pricing, pros & cons, alternative recommendations & so much more that will guide you before making your final decision.

So let's get started!

What is Wishpond?

Wishpond is an all-in-one marketing platform that gives you the tools, and expertise for your business marketing. It will help you to create marketing assets that will help you to grow your business.

wishpond logo

This platform will help you in generating, managing, and nurturing leads by using simple tools. If you are a marketer, then Wishpond will make it easy to grow your business.

Wishpond provides various marketing tools with its powerful platform. The tools include Landing Pages, Pop-ups & Forms, Contests & Promos, Marketing Automation, email marketing, social promotions, CRM, eCommerce selling, and call tracking, etc.

The Best Tools in Wishpond include;

  • Landing Pages
  • Website pop-ups
  • Contests & Promotions
  • Leads tracking & Management
  • Online Forms
  • Marketing Automation
  • Email Marketing
  • Referral Suits
  • API

Wishpond Summary Review



Overall Rating


Price range

$79/M to $299/M

Core Feature

Landing Page

Free Trial

Free Plan


Year Founded



Ali Tajsekandar

Who is Wishpond for?

Wishpond is an all-in-one marketing platform that is a good fit for business owners of small and medium-sized businesses and marketing agencies, to offer an affordable marketing automation service.

Wishpond can be used by:

  • Marketing agencies
  • eCommerce businesses
  • Small-sized business owners
  • Medium-sized business owners

What we like & don't like about Wishpond


  • It's easy to use the complete suite or a single feature when required.
  • It is one of the good email marketing platforms, Shopify integration is another plus.
  • The landing page builder is simple to use and powerful enough to make attractive landing pages.
  • Having landing pages, forms, lists, and email drip campaigns in a single tool makes it a good fit.
  • Wishpond, as a complete marketing platform is highly customizable.


  • Wishpond's customer service is not up to the mark.
  • Price per month is higher than other similar platforms.
  • Sometimes, there might be some lag between campaigns.
  • In starting the platform looks complex to use, but seems easy in a short while.

Wishpond Features: What Tools & Services Does Wishpond Offer?

Now let’s see what features you’ll get with Wishpond and how they can help you in your business.

Landing pages

Wishpond landing page

Wishpond has a flexible landing page builder. It provides you with complete control over every aspect of your marketing campaign. You can create stunning landing pages. The spontaneous landing page builder makes it simple to get more leads and sales from your websites.

Wishpond offers template layouts. Apart from landing page templates, you can drag and drop components like content boxes, pictures, videos, frames, etc. to design your landing page. 

You can publish landing pages anywhere, including your website, Facebook and WordPress. 

By adding popups, welcome mats, slide-in popups, and opt-in bars you can convert more of your visitors. This feature will enable you to trigger them on entry, exit, scroll, click, or with a timed delay.

With one-click A/B split testing, Wishpond optimizes your landing pages. You can test unlimited variations of your page and check the performance with real-time analytics. 

Wishpond custom form fields enable you to collect information for your leads that is relevant to your business needs. Its advanced features like pre-filled form fields and hidden fields will help you to improve lead segmentation and boost your conversion rate.

Wishpond’s landing page builder automatically creates responsive pages that look good on desktop, tablet & mobile devices, no coding required. For the visitors arriving from their mobile devices, this is crucial to getting more entrants.

You will stay up to date with your campaigns through personalized updates from Wishpond. You will receive overall weekly statistics for all of your campaigns with detailed, personalized weekly report emails. It notifies about new leads from your campaigns. You can receive Slack notifications or emails. 

Website Popups & Forms

Wishpond website

With Wishpond, you can easily create a popup in minutes. You can change the appearance of your popup and behavior by changing where it appears and adding animations.

In addition to standard popups, Wishpond provides you with the ability to build welcome mats, opt-in bars, and slide-in popups. You can use different types of popups for a variety of cases, including blog subscriptions, sales promotions, or coupon offers.

Wishpond enables you to publish your popup on your website, your blog, a Wishpond campaign, or anywhere else. These pop-ups can be added quickly. Moreover, you can also use Wishpond’s Shopify integration to add popups to your e-commerce store.

To increase your conversion, you can trigger your popup at the perfect time to appear on entry, exit, scroll, click, on a timed delay, or using custom JavaScript. With a single click disable popups for mobile devices that will also help you to improve your website’s SEO ranking. 

Wishpond enables you to track the progress of your campaigns. It lets you see the specific URLs that each of your popups appears on. It enables you to track campaign statistics for individual URLs to learn which of your pages are converting best.

Here are some more additional items you get;

  • File transfer field in your frame to collect records and archives.
  • Dropdown menu for a considerable rundown of choices. This keeps your frame short.
  • Multiple checkboxes for prompts select more than one alternative that suits them.
  • Multiple-decision questions.
  • CAPTCHA field.
  • Hidden fields to collect investigative information like source and referrer.
  • Real-time examination.
  • Javascript and Advanced CSS and to alter the look of your presentation page.
  • Merge labels to customize your structures.

Contests & Promotions

Wishpond Content Promotion

Wishpond lets you seamlessly create and run various types of contests so that you can engage with your audience and help you to get more followers. 

You’ll be able to generate more buzz about your brand online by inviting both loyal followers as well as potential customers to “enter to win!” something.

Wishpond’s contest tools make it easy to get the most out of social media by generating social engagement and getting more followers. 

Wishpond’s referral suite feature will help you to create and run your referral campaign with different offers. You can provide each entrant by adding a unique referral link to share anywhere to earn more points. 

You can Incentivize social media engagement with bonus actions. 

You can award contest entrants with extra entries and reward points if they take certain specified actions, like following your Instagram account or sharing your content on Twitter, etc. 

Online Forms

Wishpond Form

With Wishpond you can create online forms and publish them anywhere. The drag and drop builder will make it easy to build online forms. You can also use custom fields to collect the information you want with ease.

Wishpond enables you to improve your conversion rates with A/B testing. 

With Wishpond you will be able to create and test variations of your forms. You can run tests on Wishpond and it’ll deliver real-time analytics within the campaign dashboard. It will help you calculate statistical significance and allows as many variations that you want.

Wishpond lets you publish your forms anywhere. You can simply copy and paste your Wishpond code to embed your form anywhere, including your website, blog or on a Wishpond landing page.

Marketing Automation

Wishpond Marketing Automation

Marketing automation is one of the primary features of Wishpond, it is best to automate basic digital marketing easily.

You can send segmented email campaigns by using the information you have about your visitors. Based on the lead activity you can customize the emails you send. You can also send the perfect emails at the perfect times.

The marketing automation feature helps you to identify hot leads and email your sales team telling them to follow up. This will allow you to nurture and contact lead at the right time to maximize conversions and boost your sales.

Wishpond also enables you to automate actions for the apps you already use. Wishpond has a long list of integrations. It provides easy to automate interactions between Wishpond and the other apps in your marketing toolbox.

Email Marketing

Wishpond Email Marketing

With Wishpond intuitive email marketing tools you can nurture leads and send emails. It will help you do work very efficiently such as Email and Mobile Preview, Manage Email lists, Building and Personalizing Emails, Sending Outbound Emails, Manage Email Deliverability & Automated Email Responses. 

Here are some more features Included with all Wishpond Plans:

Build Your Campaigns

  • You can utilize an easy-to-use drag-and-drop campaign builder.
  • It enables you to access 200+ templates for forms, landing pages, social contests, and popups.
  • All of your campaigns will be 100% mobile-responsive.
  • Enables you to create unlimited forms.
  • There is no limit about the number of visitors you can have in your campaigns.

Publish Anywhere

  • Publish campaigns on your Facebook Page.
  • Publish campaigns on your website’s domain.
  • Host campaigns on wishpond.com

Nurture Your Leads by

  • Creating and duplicating email newsletters quickly and easily.
  • Sending emails to 10x the number of your plan’s leads limit.
  • Exporting and importing from 10 email marketing integrations.
  • Sending text messages.

Bonus Features

  • Phone, email and live chat support.
  • Integration with GoToWebinar Slack, Twilio, & 12 CRMs.
  • Enable dynamic replacement on campaigns.
  • Lead list management, segmentation and scoring.

What Are the Wishpond Benefits?

Some of the main benefits of Wishpond are quick and easy onboarding, stronger marketing campaigns, and increased conversion.

Quick and easy onboarding: If you’re a new user to Wishpond, it has an intuitive onboarding process, with this new users can set up their pages, import leads, and successfully launch their marketing campaigns on their website.

You can launch your marketing efforts as quickly as possible with little efforts.

Stronger marketing campaigns: Wishpond helps you to empower your business and make it possible to run strong and successful marketing campaigns with help of its number of features. Tools like landing pages, website overlays, pop-ups, and opt-in bars will help you to capture more leads. 

WIshpond enables you to gain access to social campaigns like sweepstakes, photo contests, referral campaigns, leaderboard campaigns, etc. 

Moreover, Wishpond’s Marketing Executive feature will help your business get in touch with content writers, ad specialists, and designers that will help improve your campaigns. 

Increased conversion: With Wishpond, you can convert your leads into actual paying customers easily, you can attract them with attractive landing pages and find out their preferences with smart email marketing. You can engage them with social campaigns like leaderboard campaigns, social media campaigns, etc. 

With all this, you will be able to attract casual visitors to the website to purchase a product or service.

How Wishpond Can Help Your Business?

Wishpond offers a wide suite of marketing tools that provide customers with everything they need to expand their business. Wishpond understands the challenges faced by small businesses to design a suite of cloud-based applications and services developed with their challenges in mind. Here is how it can help your business;

One-Stop-Shop: All of Wishpond’s tools work seamlessly together without any additional software or integrations. In numerous cases, the functionality of Wishpond’s built-in applications is exceptional to different platforms, specializing in different sectors.

Affordable: Wishpond is one of the affordable platforms in marketing tools. The features are easy to use and makes it a good fit for small and medium sized businesses.

Ease of use: Wishpond features are designed for those who don’t have much technical knowledge. So using these features is not a big task in Wishpond.

Wishpond Pricing & Discounts

Wishpond has three pricing plans ranging from $75 per month to $299 per month.

wishpond pricing plans
  • Starting Out Plan at $75/M: You get Unlimited Landing Pages, Unlimited Social Contests, Unlimited Pop-Ups and Email Drip Campaigns, Marketing Automation, Unlimited User Accounts,1,000 Leads, Custom CSS, etc.
  • Everything You Need Plan at $149/M: Along with all the features in the first plan, you get A/B Testing, Custom Javascript, API Access, and 2,500 Leads, etc in this plan.
  • Rapid Growth plan at $299/M: First-in-line Customer Support, Free Implementation Coaching, Custom leads, etc. are unique features of this plan along with all the features we’ve discussed in above two plans & 10,000 leads.

Before paying for any plan don’t forget to try out Wishpond’s 14-day free trial which is for new users for any of their product plans.

Here is my in-depth Wishpond’s pricing guide to understand more about it’s pricing in detail.

Wishpond’s Integrations

Wishpond offers over 300 integrations including email, analytics, sales, payments, and collaboration apps, which makes it easy to use with your existing marketing system.

Here are the more popular integrations in my opinion matter the most: ActiveCampaign, Mailchimp, SurveyMonkey, Zapier, Slack, Salesforce, GoToWebinar, etc.

Wishpond Testimonials & Success Stories

Lloyed L. on Capterra. He likes WIshpond as it made marketing automation easy for him.

Wishpond Testimonials

Wishpond Free Resources

Blogs and ebooks

Wishpond has a huge collection of information & guides about content marketing, e-Commerce, co-branding, landing pages, etc. in their blog. They have covered various topics a small or medium sized business may need help or ideas with.

You can also download Wishpond’s ebooks which are complete data-driven insights & tactics so that you can optimize your marketing skills more. 

Wishpond Academy

Wishpond has an Online Marketing Education academy from where you can learn various things to Grow Your Business. Basically this teaches you how you can get the best out of Wishpond and get better business with your marketing.

Is Wishpond Worth Your Money?

Wishpond is worth your money because,

  • It offers multiple tools to enhance your online marketing efforts.
  • It enables you to integrate different features on your website to make it spectacular and attractive for visitors.
  • Let’s you build and publish mobile-responsive pages in minutes and integrate different forms with them.
  • It enables you to run contests and promotions on Facebook, Instagram and other social media platforms.
  • It will provide you with the data required to reach out to your audience in a thoughtful, engaging way.
  • You can send personalized emails to the leads.
  • Offers an efficient lead management system that monitors a lead’s activity on the website.
  • Offers numerous ways to attract leads and also to keep them busy with product-related feed.
  • Let's you increase the conversion rate and track activity on their websites. Analytics feature will help you to understand your leads and can also be used to identify areas where more marketing effort is needed.

As Wishpond is making tools feature rich but still if you compare Wishpond with Kartra then Kartra is winning the race.

Wishpond vs Alternatives


Kartra is another tool that provides all in one marketing features. In fact, Kartra is the best all-in-one business tool, which gives you other essential features that you need to run your business.

Kartra has all the features that are there in Wishpond, and to a higher level than it. It costs even less than Wishpond and provides more value for money.

One of the core competencies of Kartra is their customer support. If you run an online business, especially if you are selling courses, then Kartra is much better than Wishpond.

Reviews and ratings about Kartra are better than Wishpond in various technology websites. Likelihood to recommend is more for Kartra than Wishpond, which is a good sign for Kartra.

To learn more about Kartra, head over to my in-depth Kartra review.


ActiveCampaign is not a complete marketing automation platform. It is a customer experience automation platform. But it has many features which makes it a good competitor of Wishpond.

These two tools are tight competitors of each other. In some areas, Wishpond is better whereas in other areas, ActiveCampaign is leading. They have almost similar reviews and ratings in various tech review sites.

Well if you have a good budget in hand, you can try ActiveCampaign in integration with Wishpond, to enjoy the best features of both these tools that may help your businesses get more revenue.

ActiveCampaign pricing is more suitable for different businesses according to their need for the service and features than Wishpond.

You can learn more about ActiveCampaign from my in-depth ActiveCampaign review.

Want to know more about Wishpond, Checkout FAQs

Q. What is Wishpond?

Wishpond is an all-in-one marketing platform, which contains various marketing features within it.

Q. Is Wishpond easy to use?

Wishpond is multi-use and easy to implement. It can be used by newbies easily.

Q. Can we do drip campaigns?

You can use automation workflows to set up email drip campaigns that span over any amount of time. Check out Email Automations to find this option.

Q. How is Wishpond customer support?

Wishpond customer support is good but not the best.

Q. Can I upgrade my account later?

Yes, you can upgrade/downgrade your account later as per your requirement.

Q. Will I receive help while setting up my account?

Yes, you’ll get online one-to-one help while setting up your account. But at this time, you can’t get an in-person guide to set-up your account.

Final thoughts

Wishpond is a flexible and easy to use marketing platform. It can help businesses to increase their presence online and acquire leads. 

If you want a tool that comes with the ability for email advertising, advancements, and challenges, greeting pages, pop-ups, and frames, etc. all in one, then WIshpond can be a good choice for you.  

It is an affordable tool intended for small and medium sized businesses. If you need a better platform and can increase your budget slightly, then you can integrate ActiveCampaign with Wishpond. But it can be on a complex side.

In that case, if you want an all-in-one marketing platform as well as a business platform, then Kartra could be a good option for you.. Kartra is an excellent multi-purpose platform that helps you automate your entire business without the need of 3rd party integrations. So choose your preference wisely.

I hope you like the Wishpond complete review and help you understand whether it’s a good fit for you or not and if you want my recommendation then I bet on Kartra to go with.

Bhargav Bavarva is a digital marketing consultant & affiliate marketing expert. He helps local, small & SaaS businesses to get consistent and predictable leads. He also guides people like you to find the right software tools by extensive review, comparison and personal recommendation to make informed decisions and earn more money!

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