Kartra vs GetResponse In-Depth Comparison 2022 – Which Is Right?

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Kartra vs GetResponse Comparison

If you are an internet marketer or running any online business, you need the best software product, such as Kartra or GetResponse, to stay in the competition. 

These tools are both capable of taking your business in the next step. They can help you in;

  • Scaling great Email Marketing campaigns.
  • Creating high-converting landing pages & Funnels.
  • Marketing automation.
  • And many more…

So, which one is a superior platform for your business? Kartra or GetResponse? 

In this Kartra vs GetResponse comparison review, I will guide you to buy the right tool for your business.

Which One Is The Best Solution - Kartra vs GetResponse Comparison 

kartra logo


getresponse logo


Overall Rating



Entry-Level Price



Value for Money






Price Range

$99/M - $499/M

$15/m - $580/m

Ideal Customer Size

Small to Large Enterprises

Small to Medium Businesses

Customer support

Online, Knowledge base & Video tutorials

Phone, Online, Knowledge base & Video tutorials


  • Landing Page
  • Funnel Automation
  • Lead Generation, Management & Nurturing
  • Marketing Automation
  • Email Marketing
  • Affiliate
  • eCommerce
  • Online Course Platforms
  • Shopping Cart

  • Landing Page
  • Funnel Automation
  • Lead Generation, Management & Nurturing
  • Marketing Automation
  • Email Marketing
  • Affiliate
  • eCommerce
  • Online Course Platforms
  • Shopping Cart

Key Features

  • Checkouts
  • Leads
  • Pages
  • Mail
  • Sales Funnels & Campaigns
  • Membership
  • Videos
  • Helpdesks
  • Calendars
  • Forms
  • Affiliates
  • Agency
  • Marketplace

  • Email Marketing
  • Conversion Funnels
  • Landing Pages
  • Marketing Automation
  • Webinars
  • Signup forms
  • Paid ads
  • List Booster
  • Inbox Preview

Free Trial

$1 Trial


Free Package



Money-Back Guarantee

Yes 30 Days


Sign Up

Kartra vs GetResponse In-Depth Comparison & Reviews

Here is an in-depth comparison between GetResponse and Kartra;

About Kartra 

Kartra is an all-in-one business management solution designed to help you launch and manage products online.

It includes customizable templates, in-depth analytics, autoresponders, affiliate management, a built-in checkout and many more amazing features and functionalities.

what is kartra

Other features include;

  • Checkouts: This feature enables you to launch and sell digital products/services.
  • Kartra Pages: Kartra offers a powerful drag-and-drop page builder with tons of professionally designed templates that are 100% mobile optimized.
  • Kartra Leads: This tool allows you to create and manage your leads, prospects and customers database.
  • Kartra Forms: Kartra provides you with gorgeous lead capture forms that are attractive to clients.
  • Kartra Funnels & Campaigns: These tools allow you to create a powerful funnel flow so that you can convert your visitors into leads to customers and potential customers.
  • Kartra Mail: This is integrated with autoresponder features to help you create automated and sufficient Email & SMS Marketing Campaigns.
  • Kartra Calendars: This in-built feature helps your clients book free or paid appointments & meetings with you.
  • Kartra Marketplace: This feature helps you to market and sell your marketing funnels and learn or buy from other expert services offered by other Kartra users.
  • Kartra Videos: This tool helps you to host your own videos for your sales page and membership sites without the need of depending on YouTube or Vista
  • Kartra Helpdesks: This tool helps you to offer a fantastic customer experience to your visitors or customers.
  • Kartra Affiliate Management: Kartra also lets you recruit and manage your affiliates.
  • Kartra Agency: This tool is available in the Kartra Silver plan and above to help you manage all client accounts from a centralized place.
  • Available Add-ons: Kartra enables you to easily add any additional domains to your account whenever you need them.

About GetResponse 

GetResponse is a comprehensive marketing solution platform that helps you increase traffic to your website and improve sales. 

getresponse features

It comes with powerful marketing features such as; 

  • Templates: GetResponse includes lots of templates for you to design your landing & sales pages.
  • Autofunnel: This helps you build an automated sales funnel to improve your marketing.
  • Webinars: This tool enables you to host free and paid webinars with your audience.
  • CRM: This feature offers you basic CRM tools that can help you to turn lead into a sale
  • Advanced A/B Testing: This enables you to test your subject line, landing pages and many more so that you select the one that would work best for you.
  • Autoresponders: This helps you create automated email sequences based on your audience behavior to follow up with and nurture your subscribers.
  • Transactional Emails: With this paid add-on, you can use SMTP-triggered emails to send receipts or reminders.
  • Landing pages: These include ready-to-use, mobile-responsive templates designed to help you in high conversions.
  • Signup Forms: GetResponse enables you to use pre-designed templates or start from scratch to create your own forms so that you grow your email list.

Kartra vs GetResponse Similarities

Design, Page Builder & Templates

Both GetResponse and Kartra enables you to create gorgeous looking pages easily & quickly without coding experience. With both tools, you get a 100% mobile responsive website.

GetResponse offers various options of beautiful templates with diverse colors and designs to choose from. There is also A/B testing available to test your different page to find the winner.

Similarly, Kartra also allows you to perform everything that you can do with GetResponse. In addition to this, Kartra also includes great checkout features such as Order bumps, One-click upsells & down sells.

Winner: Kartra. It offers a nicer editor and the pop-ups are a little more mobile-friendly than GetResponse.

Landing Pages & Sales Funnels

Getresponse offers simple basic, ready-made, automated sales funnel creators to help you create your landing pages, automate your emails, sell your products and many more.

Kartra, on the other hand, is a fantastic platform for building highly-convertible Landing Pages and Sales Funnels. The page builder is very easy to use. The drag and drop functionality also helps you create unique Kartra pages without being an expert in coding.

This means that with either GetResponse or Kartra, you are sure to run a successful online business. However, Kartra looks more promising than GetResponse in this category.

What makes Kartra outstanding is that it enables you to create beautiful Landing Pages along with Video Pages, and you can also set-up automation based on how long your audience has watched the video.

Winner: Kartra

Email Marketing

Both GetResponse and Kartra offers tons of beautiful email templates that are professionally designed with proven deliverability. 

The process of creating emails with GetResponse or Kartra is responsive and hassle-free. The drag-and-drop email creator offered by both tools allows you to design and send emails in just a few clicks.

Therefore, with either Kartra or GetResponse, you can create high converting funnels to help you make more sales. So, regarding email marketing, these two platforms are almost identical. 

However, GetResponse’s funnel builder is not quite as advanced compared to Kartra’s. 

Kartra email marketing includes a few triggers, such as whether your contact has watched your marketing video, if they are active affiliates, if they have completed their membership subscription and many more. 

These types of triggers are not available in GetResponse.

However, Kartra is an amazing tool for building highly-convertible Landing Pages backed with Sales Funnels and basic Email Automation.

Winner: Both tools tie even though GetResponse is known for email marketing but Kartra has some advanced email marketing features too.

Automation Campaign 

GetResponse comes with flexible automation that allows drag and drop options for creating a robust and complex sequence and workflow.

Unfortunately, you will need to upgrade to a Professional plan to use this feature without any limit, while with Kartra, you get it right away from the basic plan. 

Both tools offer automations for lead scoring, abandoned cart campaigns, and web event tracking.

Winner: Both tools tie

Webinar Marketing

GetResponse comes with inclusive webinar features from Plus plan and above. This allows you to host from 100 - 500 attendees to enhance your marketing activities.

With Kartra, for you to host webinar events, you will have to integrate it with its sister company - either WebinarJam or EverWebinar - since it doesn't come with in-built Webinar functionalities.

Winner: GetResponse 

Reports and Analysis

GetResponse comes with a great range of reporting and analytics options. You get the basic insight on click-through, open click rate, unsubscribe rate and many more.

Kartra, on the other hand, comes with advanced reporting features compared to GetResponse. It includes everything you need to assess your entire marketing performance.

Winner: Kartra

Pricing & Costing

Kartra’s pricing plan starts with $99 per month, with a 14-day Free Trial for $1. The highest tier costs you $499 per month and includes everything Unlimited. You also get a 25% commission when you pay with an annual option.

GetResponse packages start from $15 per month with a discount when you opt for choosing a 12-month or 24-month payment option. 

However, Getresponse pricing increases as the number of contacts increases.

But when you compare GetResponse vs Kartra pricing, It looks GetResponse is more affordable but here to note that this pricing is for only 1000 contacts and when you increase the number of contacts then it will increase.

Let say Kartra Silver plan has everything unlimited and having 12,500 contacts while GetResponse Professional plan has unlimited features and they have 10,000 contacts which cost $165/m so if we do some math for 12,500 contacts then it is the same price but here at Kartra we get really more & advanced features.

Therefore, Kartra’s pricing is much more affordable since you get access to all features, just from the basic plan. 

Winner: Kartra

Kartra vs GetResponse Differences

Where Does Kartra Work Best?

  • Kartra comes with an advanced Landing Pages Editor compared to GetResponse.
  • With Kartra, you are able to create high-converting sales funnels.
  • Kartra also includes secured Checkout Pages & Popups with a robust Payment Gateway.
  • Kartra comes with advanced in-built video hosting, Helpdesk & Memberships features, GetResponse doesn't have these features and you will have to integrate with 3rd party plugins, which will attract extra cost.
  • Kartra is an excellent tool for Launching & Selling a Product Online.

Where Does GetResponse Work Best?

  • Advanced Email Automation & Email Marketing tools
  • Webinars hosting capabilities from 100 to 500 attendees
  • 30 days of free trial to thoroughly test its functionalities.
  • Drive traffic by creating Social Ads.
  • Robust forms & Surveys to help with list building.

Kartra vs GetResponse Pricing

Kartra Pricing

  • Kartra Starter Plan is only $99 per month: Here, you get ALL features other than Kartra agency. Other limitations include; 100 Pages, 1 Helpdesk, 50 GB Bandwidth, 2,500 Contacts, 15,000 Emails per month, 1 Custom domains, 2 Membership sites 
  • Kartra Silver Plan is $199 per month (BEST value): Here, you get access to Kartra agency and there are significantly fewer limits except for 12,500 contacts and 3 Custom domains. You get unlimited of every other resource.
  • Kartra Gold Plan is $299 per month: It comes with almost unlimited everything. The only limits here are 25,000 contacts & 5 Custom Domains.
  • Kartra Platinum Plan is $499 per month: Comes with everything Unlimited except for the 10 Custom Domains and 50,000 Contacts.

GetResponse Pricing

  • Basic is $15 per month: This plan includes: Email Marketing, Autoresponders, Unlimited landing pages, automation templates & lead funnels, Sales funnels (1 funnel), Facebook Ads and enables you to sell e-products
  • Plus price is $49 per month: This plan includes everything in the Basic plan plus Work together (3 users), Webinars, Webinar funnels and many more.
  • Professional is $99 per month: This comes with everything in the plus plan along with 300Webinar attendees, Work together (5 users), On-demand webinars, Unlimited sales & webinar funnels.
  • Max Plan: This plan is customized depending on your business needs. It comes with every GetResponse feature without any limit. Contact customer care for pricing.

Note: The above GetResponse pricing is per 1K contacts. This means that if your business needs more contacts, the price will increase with respect to the number of contacts you need as we discussed above. 

Check here the detailed GetResponse Pricing guide.

Kartra vs GetResponse Pros & Cons


  • Kartra enables you to host your products directly on the server
  • Kartra offers unique eCommerce features such as down sells, upsells and bumps offers.
  • Kartra comes with lots of customizable templates that are 100% mobile responsive.
  • Kartra offers real-time, in-depth analytics so that you can track your sales and make better business decisions.
  • Kartra also offers robust, responsive customer care.


  • It comes with many tools, which can be overwhelming, especially if you are a newbie in the world’s marketing platform.
  • Kartra is more of a digital product solution platform, so it may not be an excellent tool for selling physical products.

GetRespones Pros:

  • GetResponse comes with a clean design, intuitive & powerful interface.
  • Creating marketing campaigns in GetResponse is extremely easy.
  • GetRespnce comes with a wide range of professional templates for a number of marketing campaigns.
  • GetResponse offers excellent marketing autoresponder options.

GetRespones Cons:

  • The GetResponse email editor is not beginner-friendly.
  • Analytics could be overwhelming, especially for beginners.
  • GetResponse price increases with the number of contacts you need for your business.
  • CRM functionality needs to be improved.

GetResponse vs Kartra: Which Tool Is Right For Your Business?

Both Kartra and GetResponse are great tools and choosing them will depend on what exactly you need to do with your business.

So this is my advice, choose Kartra if;

  • You want an excellent platform for creating attractive landing pages and high-converting sales funnels.
  • You want an all-in-one platform that includes Calendars, Helpdesks, Checkouts, Video hosting, Affiliate management and many more under one roof.

GetResponse, on the other hand, is outstanding when it comes to Email Marketing.

Therefore, choose GetResponse if;

  • You want the best email marketing tool and not going to rely that much on Sales Funnel or Landing Pages.
  • You want to also work with the best autoresponders.

What Is My Recommendation?

We have seen that both Kartra and GetResponse come with unique features, with some similarities and a little difference.

So, which is better for your business, GetResponse or Kartra?  

Kartra is overall the best platform you need to consider integrating into your business. 


Here are my reasons why I think Kartra is the #1 tool;

  • Kartra comes with a well-integrated & intuitive user interface.
  • Kartra comes with Done For You Funnels that help you to create high-converting sales funnels.
  • Kartra includes robust, flexible and advanced customization capabilities.
  • Kartra’s full-functionality with all the essential tools you need for a successful online business also makes it exceptional.
  • Kartra is a fully integrated marketing and automation system and you won't depend on third-party email providers like ActiveCampaigns.
  • Kartra offers reliable & in-depth analytics.
  • Kartra also comes with in-built video hosting with behavioral-based tagging.

Top Features To Consider When Selecting The Best Tool  for Your Business

You need to consider a few key elements when comparing and selecting the best business platform for your online marketing. 

These includes;

  • Customization: The platform you select should enable you to customize the available templates to easily match your brand. 
  • Templates and Editors: Your platform should offer you professional-quality and highly customizable templates and builders.
  • Personalization: Can your platform allow you to personalize your landing page with the name of your visitors? Be sure the tool you select should let personalization, which will help you easily track and learn about your customers’ behavior.
  • Analytics: The platform you select should also allow you to easily measure your performance so that you can improve your entire online marketing.
  • Email Marketing Integration: A good platform should help you collect and manage your email list, customize your form fields, and embed it from on to the page hassle-free. Therefore, you have to select a platform that comes with in-built email marketing tools or allows seamless integration with other email marketing/automation tools.

Kartra vs GetResponse FAQs

Q. Which platform should you choose, Kartra or GetResponse?

Well, this will highly depend on your business needs.

If your business doesn't need features like membership sites and other features only in Kartra, you can go for GetResponse; otherwise, Kartra will be your perfect choice.

Q. Does GetResponse offer Free Package?

GetResponse does not have a free package. However, GetResponse offers you a 30 Day Free Trial to try any of their plans for free. No credit card required.

Q. Does Kartra offer a Free Package?

No, Kartra does not have a free package, but it allows you to try its functionality for 14 days at a $1 trial offer.

Q. Is GetResponse Cheaper than Kartra?

Although GetResponce price is slightly below the Kartra’s, its pricing increases as the number of contacts increase. In comparison to Kartra, Kartra offers the best pricing value since you get access to all the powerful features for your business, under one roof.

Q. Is GeRespoce better than Kartra?

If your business doesn’t call for more features and you only need to do email marketing, then GetResponse is what you need.

Final Verdict

The primary difference underlying GetResponse and Kartra is that Kartra comes with a lot more features compared to its counterpart. 

So, when it comes to building landing and high-converting sales pages and all-in-one business marketing platforms then Kartra is really the best.

While GetResponse offers you with robust webinar features and a little more advanced CRM tools, Kartra is more of an all-in-one marketing solution to help you do any online business type.

Therefore, both solutions are incredibly excellent at what they do... But, if you need the essential features for a successful online business, Kartra is worth it. Get started with Kartra 14 Days Trial at $1.

Bhargav Bavarva is a digital marketing consultant & affiliate marketing expert. He helps local, small & SaaS businesses to get consistent and predictable leads. He also guides people like you to find the right software tools by extensive review, comparison and personal recommendation to make informed decisions and earn more money!

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